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Rogan seems largely unprepared for this because he did not set out to become the most influential podcaster in the country. Fans should expect him to be forced to face allegations of sexual misogyny, of inappropriate behavior backstage, of a litany of sins both understandable and predictable. And any smart listener will notice that it was only after Rogan began to bring on guests who regularly challenged the Cathedral’s Covid narrative that his past jokes became a problematic issue where celebrities of all kinds must take a side.īut it’s important to understand this is not the end of the playbook, not by far. Of course, if this is the justification for taking Rogan down, it would create a blast radius that would envelop an enormous number of authors and comedians - like King Kong teetering atop the Empire State Building, such a fall would crush those whose careers he helped launch and anyone who dared to laugh at his inappropriate humor. They had to dredge up something else, and what they chose was his use of the n-word, frequently via quotations of other people’s work, but not always, and his affinity for racially insensitive jokes.
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If they could not cancel him for featuring the views of contrarian experts - many of whom have vastly more experience in the areas of work at the center of debates about Covid, and who are trusted by audiences in part because they are far more humble in applying their perspectives than your typical paid CNN commentator - the Cathedral would have to cancel him for something more conventional: in this case, being a racist.
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So the anti-Rogan forces moved on to yet another new tactic in their campaign. They are only frustrated now because they find that it no longer works. This is how they have always done things. The Swedes who own it (kind of) realize “internal” critics like Harry and Meghan are lazy entitled people who will never deliver on their contract, while Rogan, despite his wealth, still approaches his job with the blue collar values of a working stand-up. The failure of these initial sorties was driven in part by Spotify’s investment in Rogan as the tentpole of their podcasting effort. The Cathedral needed much bigger names, and they couldn’t get them. This had as much of an effect as the wind off a duck’s back, except perhaps to inform Twitter that Mary Trump and Roxane Gay had Spotify podcasts, lost now to the mists of time. If the experts couldn’t break things open, perhaps aging Boomer musicians can! Neil Young, Joni Mitchell, and an assortment of corrupt has-beens dutifully went along as Boomers do. So they moved on to Spotify’s business model. The tactical failure of this attack of the nursing students is of a piece with why Rogan is popular in the first place - his willingness to bring in interesting, contrarian guests who break with elite consensus on all manner of topics.
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The Cathedral can’t cancel them all, they are too numerous, so instead they seek to take down Rogan both to deny his followers a gathering point, and to send a message of any other lower tier podcaster or commentator lest they entertain ill-advised contrarian ideas. Keep in mind, of course, that it is this rabble that is the problem. There is power in numbers, and even if they view his listeners as rabble listening to the rambling queries of a barbarian Khan from the steppes, they are too numerous and engaged to not know what’s going on and recognize the playbook for what it is. It failed because Rogan occupies a seat of influence and power that is far above his station, from the Cathedral’s perspective. What’s so interesting about the Rogan attack is that, at least initially, it failed. The clerisy of the all-powerful woke religion has declared what reality is. And the people must listen for our safety and security and the sake of our democracy.
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They cracked open a similar playbook to the many “open letters” which assured the American people the powers that be possessed incontrovertible evidence that Donald Trump was elected via a Russian conspiracy, or that Hunter Biden’s laptop was a fraudulent Russian creation. The approach was very obviously an activation of the Cathedral - that is, the organized combination of elite power represented by a priesthood of media, academia, politicians and activist groups all funded by corporate tithes.